Artificial Intelligence in the Habitat Industry

Artificial intelligence (AI) is transforming the world and, directly, the habitat industry. This study analyses that impact from a business perspective with a dual purpose: (i) to interpret emerging opportunities and risks —productivity, cost structure and professional profiles— and (ii) to translate them into a roadmap that can be implemented in micro and small businesses (SME) in the sector. This study proposes a practical guide for integrating artificial intelligence (AI) tools into the workflows of micro and small enterprises in the habitat design sector. Through a mixed-method approach, combining qualitative analysis of organizational structures and quantitative assessment of economic impacts, the research examines a representative small-medium enterprise with 10 professionals and identifies key workflow stages—management, ideation, work in progress, presentation, and product development—and suggests tailored AI tools, such as Microsoft Copilot, Power BI, and Rhino with Grasshopper, to enhance efficiency. A progressive implementation roadmap is proposed, based on tools already integrated within existing ecosystems (Microsoft Copilot, Power Platform, Rhinoceros, V-Ray and Adob